NIV 1984 serves as the pew, pulpit, and study Bible of millions of Bible-reading Christians. It is the Bible of choice of a great number of avid Bible readers. There are two main reasons for this. (1) It is a traditioned translation: the choice of words in key passages ensures that the Bible says more or less what conservative Protestants want it to say.1 (2) It is highly readable. As Dan Wallace put it, it is “fresh and breezy” (a problem; discussion here).
NIV 1984 is one of the greatest publishing successes of all time. In 35 years, 400 million copies have been sold. Will NIV 2011, produced by and for English-speaking evangelical Protestants, find as much favor with Bible readers as NIV 1984 did?